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/Reddit will force users to log in as AI is killing search traffic

Reddit will force users to log in as AI is killing search traffic

October 29, 2026 at 08:32 PM

The company is starting with tests outside of the US.

The company is starting with tests outside of the US.<p><img src="https://www.engadget.com/img/gallery/reddit-will-move-to-logged-in-only-as-ai-eats-search-traffic/intro-1793310425.jpg" /></p>

Reddit will force users to log in as AI is killing search traffic

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