4 ways to avoid getting ripped off, according to a pricing expert

Companies have changed the way they price their products — and shoppers are getting deliberately overcharged. Here are steps you can take to ensure you are getting the best deal.

<img src='https://npr.brightspotcdn.com/dims3/default/strip/false/crop/5333x3000+0+0/resize/5333x3000!/?url=http%3A%2F%2Fnpr-brightspot.s3.amazonaws.com%2F21%2F67%2Fe0fa205a497d986d61027f5d0672%2Ff80f28ba-6862-4a9d-8920-821c9f2417eb.jpg' alt='undefined'/><p>Companies have changed the way they price their products — and shoppers are getting deliberately overcharged. Here are steps you can take to ensure you are getting the best deal. </p><img src='https://media.npr.org/include/images/tracking/npr-rss-pixel.png?story=nx-s1-5983457' />